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Persol is derived from "per il sole," which, in Italian, means "for the sun." Formed in 1917 by Giuseppe Ratti, Persol originally catered to pilots and sports drivers, currently being more famous for its durable sports sunglasses. Persol is an iconic brand with an extensive heritage that roots from years of in depth research, quality and a loyal love for detail. A brand whose trademark supreme silver arrow, an ornate element that''s brought Persol worldwide recognition of its very particular style.