40 Years of Shades

Founded 40 years ago by Marina and Dennis with a simple yet powerful vision — to bring the best of designer fashion and up-to-the-minute trends to its customers — Shades has grown and evolved with every season. Through changing styles and shifting times, some things have always remained the same: a commitment to quality, a passion for fashion, our appreciation for our customers and a personal touch that only a family-run business can offer.

Whether it's luxury labels, emerging designers, or the latest must-have pieces, Shades has always stayed one step ahead by curating collections. 

Our loyal customers who we appreciate so very much know they can count on us not just for fashion, but for our honest advice, our after sales service, and a shopping experience that feels like home.

As we have celebrated our 40 years in business, Shades continues to honour its roots while embracing what’s next. Still family-owned, still fiercely independent, and still dedicated to helping our customers choose the right sunglasses for their needs whilst looking their best — Shades is not just surviving in a fast-changing world; it’s thriving.

Thank you so much for being part of our journey, we couldn’t have done it without our wonderful and loyal customers. Here’s to the next chapter of fashion, family, and forward momentum.